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Rob Parsons director strategic services

Organized & Intelligent

He’s smart. He’s practical. He’s rational. He’s a master of strategizing & prioritizing, bucketizing & outlining. He’s also an incredible writer with over 20 years of experience, whose #1 pet peeve is the misuse of the semicolon.

Rob has a straightforward, approachable way about him, and his clients love him and trust him for being the project-managing expert that he is. He handles much of the heavy lifting around here – solving big problems for big clients who need big help.

At home, Rob has a house full of girls: his beautiful, bubbly wife, Kathy, and their two quickly growing daughters, Jessica (14) and Jennifer (10).  He is also the proud father of a 1961 MG, which he restores when he’s not at work, at a cheerleading game, camping, coaching youth soccer or attending a party with a massive group of wild friends.

“I peaked in 6th grade,” Rob says. “I had it all back then - Class President, star running back on the football team, lead role in the school musical, winner of the Braniac Contest. It’s been a slow and painful ride downhill since, but at least I've been to the top of the mountain!"

Top 5 Websites:

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Moss
Motors

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Arts & Letters
Daily

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University of
Michigan

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The New York
Times

Dark Roasted Blend

Dark Roasted
Blend

 

Top 5 Bands:

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The Who

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Led Zeppelin

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The Beatles

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The Rolling Stones

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Thick

 

What makes a great brand: “They promise something that I desire, and they deliver on that promise all the time, in new and surprising ways.”

Top 5 Brands:

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BMW

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Apple

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Target

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Ralph Lauren

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Wegmans

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