Experts in visual positioning and iconic cues that get brands noticed and remembered, Forward Branding delivers comprehensive packaging and branding solutions for Fortune 500 companies like Kodak, Bank of America, Bausch & Lomb and Honeywell.

Since 1990 Forward has been producing award winning branding, identity and package design solutions. The work spans the globe in both the direct-to-consumer and business-to-business arenas. Some of the industry segments include consumer electronics, healthcare, banking, medical centers, housewares, food, beverages (alcoholic & non-alcoholic), sporting goods, professional services, furniture and metalworking.

Located in the Rochester, NY area, Forward is a strategic design firm with a strong focus on branding, identity, naming and package design systems. Additional services in interactive, website design & development, SEO/SEM, online media and other innovative forms of marketing such as Flash animation, social networking and landing page optimization are available.

Excellent service, responsiveness and professionalism are hallmarks of the Forward experience. Time to market is expedited by working collaboratively with clients engaging them in a proven process for success that leverages both client insights and Forward know-how. Our goal is to not only build better brands, but build better branders.

Branding
Brand Development: Brand Strategy • Naming / Nomenclature • Identity Systems

Packaging
Package Design • Packaging Design Systems • POS • Implementation

Communications
Business • Consumer • Websites • Interactive

From our Rochester, New York office we serve Syracuse, Buffalo and New York City, as well as  US national and
international markets.